The Story of Tomorrow
“Every drug that there is out there, it started in the study just like this. And now somebody paved the road for us to… be able to just go to the pharmacy and get the drug.”
This recent video campaign we did in collaboration with Advanced Research Institute was guided by their initiative to move medicine forward. We wanted to cross the intersection of where science meets care.
In the complexity of studies and medicine, its the individual stories that provide hope and healing for communities. The goal was to put a light on the diversity of people that benefit from clinical research and that change happens in medicine and health through the call to something greater than ourselves.
In addition to the brand story, we also created a patient-centered story and a doctor-centered story for their marketing team to show potential participants the benefits of each side of the research.
Director / Copywriter - Dan Kettle
1st AD - Kasey LaRose
Producer - Stories With Purpose
DP - Cody Peterson
Gaffer - Brett Weidmann
Grip - Dillin Harrison
Hair & Makeup: Karin King
Production Assistant: Ariel Jean
Lead Editor - Dan Kettle
Sound Design - Matt Cropper, Dynamic Sound
Colorist - Drew Tekulve, Paradox Post
PEDRO’S STORY
DR. WAHLEN’S STORY
“Stories With Purpose really won us over with the quality of their videos and vision that they had for our project! They really took the time to understand our industry and what we do as well as the mission of our company and how we could best get those messages across.”
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Behind the Scenes
